Florida Encounter

February 3 - 5, 2025 | World Equestrian Center | Ocala, FL

Planner Information

Registration will open on Wednesday, August 14, 2024.

Florida Encounter is one of the longest running one-on-one appointment tradeshows in our industry. Hosted buyers include corporate, (inter)national and state associations, third parties / consultants and incentive planners.  Registration is free and includes travel, a full book of appointments that you select, deluxe accommodations in Ocala, FL and all networking events.

Each appointment during Florida Encounter is 12 minutes long, with three minutes for "travel time". After you are approved, you will receive your login to your Encounter Dashboard, where you can review the profiles of all attending Florida suppliers and much more! VISIT FLORIDA's travel team will be in touch to book your preferred flight and will reserve your accommodations for you.

The Appointment Requesting Period will open in early January, 2025. During that period, you can request your one-on-one appointments. You will not be able to see the requests made by others. Afterwards, all requests will be matched by our AI system! Mutual requests first, then requests made by you and finally requests made by the Florida Suppliers. Once you receive your schedule, you are able to add, reschedule or cancel any of your appointments via your Encounter Dashboard.